artsVest is Business for the Arts’ national flagship program that works directly with small to mid-sized arts organizations, equipping them with in-depth training, tools and mentorship relationships. These components are thoughtfully created to build sustainable partnerships between arts and businesses and to spark sponsorship opportunities. As an added incentive, artsVest participants can apply for matching grants – for every one dollar raised in sponsorship, Business for the Arts will match it with another dollar – doubling their sponsorship opportunity. The program will be operating in Calgary and Edmonton from 2016-18.
A total of $219,500 in matching incentive grants is available to selected participants in Calgary and Edmonton who secure sponsorship from businesses throughout the 10-month program. Combined with those sponsorship dollars, this will translate to an investment impact of at least $439,000 into Alberta’s cultural economy over the period of one program year.
This year’s program launched in Calgary in Edmonton in October 2016 with over 80 arts managers across the province in attendance. Workshop attendees were invited to apply for the artsVest program in November and local juries approved 47 arts organizations from the two cities. To view the list of the artsVest Alberta organizations for 2017, click here. To be kept informed about the next artsVest program cycle, please sign up to the Business for the Arts newsletter here.
The artsVest program in Alberta is made possible with funding from the Government of Alberta, the Government of Canada and Calgary Arts Development. Municipal support from Edmonton Arts Council and Calgary Arts Development.