About artsVest™ Alberta

artsVest is Business for the Arts’ national flagship program that works directly with small to mid-sized arts organizations, equipping them with in-depth training, tools and mentorship relationships. These components are thoughtfully created to build sustainable partnerships between arts and businesses and to spark sponsorship opportunities. As an added incentive, artsVest participants can apply for matching grants – for every one dollar raised in sponsorship, Business for the Arts will match it with another dollar – doubling their sponsorship opportunity. The program is in its second year in Alberta, operating province-wide with 97 arts organizations. For more information on future program announcements, please email artsvest@businessforthearts.org and we will add you to our mailing list!

The program provides local arts organizations with:
  • Free live sponsorship training workshop
  • Individualized mentorship sessions with Canada’s top sponsorship experts
  • Peer-to-Peer training workshops
  • Webinars, marketing and branding tutorials
  • Access to our 6-module e-Learning sponsorship course
  • A resource bank of sponsorship tools and templates

Over $300,000 in matching incentive grants is available to selected participants province-wise who secure sponsorship from businesses throughout the 10-month program. Combined with those sponsorship dollars, this will translate to an investment impact of at least $600,000 into Alberta’s cultural economy over the period of one program year.

The first year of the program took place in Calgary and Edmonton in 2016. During this cycle, 39 arts organizations participated in training and achieved five times their funding goal. Read more about the results here.

The artsVest program in Alberta is made possible with funding from the Government of Alberta, the Government of Canada and Calgary Arts Development. Municipal support from Edmonton Arts Council and Calgary Arts Development.

Queries may be directed to:

Allison Moore
Program Manager, artsVest Alberta
(403) 852-8461